How do I add a Google conversion tracking tag to WordPress?

How do I add a conversion tracking code?

Set up conversion tracking using JavaScript

Open the HTML for the page your customers reach on your website after they’ve completed a conversion—the “Thank you for your order” page, for example. This is called the conversion page. Between the body tags ( <body></body> ) of the page, paste your conversion tracking tag.

How do I implement Google conversion tracking?

You can use Google Tag Manager to install your conversion tracking tag.

  1. Copy the Conversion ID and Conversion label (shown in this tab) for your conversion action.
  2. Follow the instructions to set up Google Ads conversion tracking in Google Tag Manager. …
  3. Click Next.
  4. Click Done.

How do I integrate Google Analytics into WordPress?

How to Set Up Google Analytics for WordPress

  1. Sign Up For Google Analytics. The first thing you’re going to need to do is sign up for Google Analytics. …
  2. Install Your Plugin. Next, you’ll need to actually install your plugin. …
  3. Authenticate Your Google Account. …
  4. Select the Profile You Want to Track. …
  5. Start Tracking.
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How do I track Google ads on WordPress?

Start by logging into your Google Ads account. Navigate to the tool icon at the top right-hand corner of the main page. Now, click on the Measurement dropdown menu and click under Conversions. Click on the blue (+Conversions) button to add your goal to Google Ads and select which type of conversions you want to track.

How do you set up a conversion in math?


  1. Write the conversion as a fraction (that equals one)
  2. Multiply it out (leaving all units in the answer)
  3. Cancel any units that are both top and bottom.

What is a conversion tracking code?

You add a conversion tracking tag, or code snippet, to your website or mobile app code. When a customer clicks on your ad from Google Search or selected Google Display Network sites, or when they view your video ad, a temporary cookie is placed on their computer or mobile device.

How do I know if Google conversion tracking is working?

To do so:

  1. Sign in to your Google Ads account.
  2. Click the tools icon in the upper right corner of your account.
  3. Under “Measurement,” click Conversions.
  4. In the conversion actions table, find the conversion action you want to check in the “Name” column, then look at the “Status” column in that same row.

What’s the order of steps for setting up conversion tracking?

This article outlines the steps needed to set up Conversion Tracking.

  • Step 1: Determine what you would like to track. …
  • Step 2: Enable Click Tracking. …
  • Step 3: Create your Conversion Actions. …
  • Step 4: Complete the Setup for Tag-based Conversion Actions. …
  • Step 5: Verify that Everything is set up Correctly.
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Why are tracking conversions important?

Conversion tracking ensures that advertisers and ad networks know where an install or purchase (or really any other data point) originated from, which helps determine the quality of the source. It also offers a better understanding of the campaign performance for future optimization.

Does WordPress have built in analytics?

WordPress doesn’t come with built-in analytics, so you’ll need to install Google Analytics on your WordPress site. But that can be tricky, especially for beginners. An easier way of connecting Google Analytics with WordPress is through a plugin like MonsterInsights.

Is MonsterInsights the same as Google Analytics?

Google Analytics is a web analytics service offered by Google to help you understand your website visitors whereas MonsterInsights is a powerful WordPress plugin that makes it effortless to connect Google Analytics with your WordPress site.

How do I know if I have Google Analytics on WordPress?

On Your Site

Head to My Sites → Tools → Marketing → Traffic and scroll down until you find the Google Analytics section.

Can I use Google AdWords with WordPress?

Head to the plugins directory and download one of the available AdWords tracking plugins available for WordPress. Then log into your site’s dashboard, select Plugins and click Add new and Upload. … Once the installation is complete, click on Activate the plugin.

How do I add a tracking code to my WordPress site?

How do I add the tracking code to a WordPress website?

  1. Install the plugin: Header and Footer.
  2. Go to the configuration panel of the plugin.
  3. Under the “Page head and footer” tab, add the tracking code to the section which says “Code to be added to the HEAD section of every page”:
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How do I track conversions on my website?

How to Track Conversions in Google Analytics

  1. Step 1: Build your tracking URL. You’ll need to use the Google Analytics URL Builder to tag your URLs with custom campaign tracking parameters. …
  2. Step 2: Use your tracking URL. Use the tagged URL as your ad destination. …
  3. Step 3: Define your goal.


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